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Privacy Policy

Total transparency on how we handle your personal data. In compliance with the Brazilian General Data Protection Law (LGPD — Law No. 13,709/2018).

LGPD Compliant
Last updated: May 2026
1

Who We Are

JA Branding is a digital marketing agency headquartered in Goiânia, Goiás, Brazil, specialized in paid traffic management, local SEO, marketing automation and high-conversion websites.

For the purposes of the LGPD (Brazilian General Data Protection Law — Law No. 13,709/2018), JA Branding acts as Data Controller — meaning we are responsible for decisions regarding the processing of your personal data.

Data Controller
JA Branding
Goiânia, GO — Brazil
Email: contato@ja-branding.com
WhatsApp: +55 (62) 9889-4397
2

Data We Collect

We collect only data that is strictly necessary to deliver our services and improve your experience. The data collected varies according to how you interact with us.

Data you provide
  • Full name — identification in communications
  • Email — sending proposals, reports and communications
  • WhatsApp / Phone — direct contact and support
  • Company name — service personalization
  • Service of interest — directing the appropriate response
  • Business information — context for strategic diagnosis
Data collected automatically
  • IP address — security and fraud prevention
  • Browser and device type — display optimization
  • Pages visited and time on site — experience improvement
  • Traffic source — understanding where our visits come from
  • Cookies and session identifiers — functionality and analytics

We do not collect sensitive data such as health information, biometric data, religious or political beliefs.

3

Purpose & Legal Basis

Every data processing activity carried out by JA Branding has a specific purpose and a legal basis provided by the LGPD.

Purpose Legal Basis (LGPD)
Respond to contact and quote requests Contract performance or pre-contractual procedures (Art. 7, V)
Provide contracted services Contract performance (Art. 7, V)
Send performance reports and communications Contract performance (Art. 7, V)
Send marketing content (newsletter) Data subject's consent (Art. 7, I)
Site behavior analysis (analytics) Legitimate interest (Art. 7, IX)
Compliance with legal obligations Compliance with legal obligation (Art. 7, II)

When the legal basis is consent, you may revoke it at any time without prejudice to services already rendered.

4

Data Sharing

We do not sell, rent or trade your personal data. We share information only in the situations below, with vendors that provide guarantees of compliance with data protection legislation.

  • Google (Analytics, Ads, Tag Manager) — traffic analysis and paid campaign management. Subject to Google's Privacy Policy.
  • Meta (Facebook and Instagram Ads) — campaign management and remarketing. Subject to Meta's Privacy Policy.
  • Kommo (CRM) — organization and tracking of leads and clients.
  • Tintim / Automation tools — communication automation and follow-up.
  • Public authorities — when required by law, judicial or regulatory order.

All partners are engaged under data protection clauses and only receive the information strictly necessary to deliver their services.

5

Your Rights (LGPD — Art. 18)

The LGPD guarantees you, as data subject, the following rights. To exercise them, contact us by email at contato@ja-branding.com with the subject "LGPD Rights". We respond within 15 business days.

👁️
Access
Confirm whether we process your data and request a copy.
✏️
Correction
Update incomplete, inaccurate or outdated data.
🗑️
Deletion
Request the deletion of your data, respecting legal retention periods.
Objection
Object to processing carried out based on legitimate interest.
🔒
Restriction
Request the blocking or anonymization of unnecessary data.
↩️
Withdraw Consent
Withdraw consent at any time, free of charge.
📦
Portability
Request your data in a structured format for another vendor.
ℹ️
Information
Know with which entities we share your data.
6

Cookies and Tracking Technologies

We use cookies and similar technologies to ensure the website's functionality, analyze visitor behavior and display relevant ads.

Type Purpose Can be refused?
Essential Basic site functionality (session, language preferences) No — required for the site to work
Analytics Google Analytics — traffic and behavior analysis Yes — via browser settings
Marketing Google Ads and Meta Pixel — remarketing and conversions Yes — via browser settings

You may disable cookies at any time in your browser settings. This may affect the functionality of some parts of the website. Learn more at allaboutcookies.org.

7

Data Security

We adopt technical and organizational measures to protect your data against unauthorized access, loss, alteration or improper disclosure.

  • Encrypted communication — all pages use HTTPS (SSL/TLS)
  • Restricted access — only authorized employees access personal data
  • Certified tools — we use only platforms recognized in the market
  • Periodic review — processes and access are reviewed regularly
Security Incidents
In the event of an incident that may pose a risk to data subjects, we will notify the National Data Protection Authority (ANPD) and affected data subjects within the timeframes required by the LGPD.
8

Data Retention

We retain your data for as long as necessary to fulfill the purposes for which it was collected, respecting applicable legal deadlines.

  • Active client data — throughout the contract term
  • Lead data (not converted) — up to 2 years or until deletion request
  • Tax and accounting records — 5 years (legal obligation)
  • Site access logs — 6 months (Brazilian Internet Civil Framework)

After the retention period, data is securely deleted or anonymized for statistical purposes.

9

Changes to this Policy

We may update this Privacy Policy periodically to reflect changes in our services, in legislation or in industry best practices.

Relevant changes will be communicated by email (to registered clients) or by a highlighted notice on our website. The "last updated" date at the top of this document indicates when the current version became effective.

We recommend reviewing this page periodically. Continued use of our services after published changes implies acceptance of the new version.

10

Contact and Data Protection Officer

To exercise your rights, ask questions or make requests related to the processing of your personal data, please contact us:

Privacy Channel
Email: contato@ja-branding.com
WhatsApp: +55 (62) 9889-4397
Subject: "LGPD Rights — [your name]"
Response time: up to 15 business days

If you are not satisfied with our response, you have the right to file a complaint with the Brazilian National Data Protection Authority (ANPD) at gov.br/anpd.